Ryan Singer

"The Basecamp designer who replaced the backlog with a bet."

Ryan Singer spent more than fifteen years at Basecamp, working the stack from interface design to strategy, and wrote Shape Up as the field manual for how that team actually ships.

Author of 1 book on TGR·15+ years at Basecamp·Key themes: shaping, appetite, six-week cycles, hill charts

Books by Ryan Singer

Our in-depth summaries and reviews of his work

Key Ideas & Recurring Themes

Appetite instead of estimates

Ask how much time the idea is worth, not how long it will take.

Bets, not backlogs

A few shaped pitches compete for six weeks. The rest wait or disappear.

The hill chart

Uphill is unknown; downhill is making it. Status without a standup.

Notable Quotes

"Instead of asking how much time it will take to do some work, we ask: How much time do we want to spend?"
— Shape Up
"Done means deployed."
— Shape Up

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Book Author Ryan Singer