Jack Canfield

Jack Canfield

"Take 100% responsibility for your life."

Jack Canfield is the co-creator of the Chicken Soup for the Soul series, which has sold more than 500 million copies worldwide, and the founder of the Canfield Training Group. A former inner-city teacher who trained under W. Clement Stone, he spent thirty years collecting the habits of high achievers and distilled them into The Success Principles, a step-by-step manual built on the formula E + R = O: Event + Response = Outcome.

Author of The Success Principles·Co-creator of Chicken Soup for the Soul·Key themes: responsibility, goal-setting, daily action
Jack Canfield

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Key Ideas & Recurring Themes

E + R = O

Event + Response = Outcome. You cannot control events, but your response — thoughts, images and actions — is always yours, and it determines the result.

The Rule of 5

Take five specific actions toward your most important goal every single day. Consistency, not intensity, is what moved Chicken Soup for the Soul from 140 rejections to a global brand.

How Much, By When

A goal is only a goal when it is measurable in size and time. Set one breakthrough goal, write it down, and read it aloud every morning and night.

Notable Quotes

"Everything you want is on the other side of fear."
— The Success Principles
"If you want to change your outcomes, you have to change your responses."
— The Success Principles

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Book Author Jack Canfield